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Image Alt-text

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Image Alt-text

Image Alt-text

Image alt-text is like SEO for your images. It tells Google and other search engines what your images are about ... which is important because Google now delivers almost as many image-based results as they do text-based results.

That means consumers may be discovering your site through your images. In order for them to do this, though, you have to add alt-text to your images.

Here's what to keep in mind when adding image alt-text:

Make it descriptive and specific.
Make it contextually relevant to the broader page content.
Keep it shorter than 125 characters.
Use keywords sparingly, and don't keyword stuff.

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